How it works
01 / Listen at scale
Hear the work as it really happens.
Give people a private place to describe a normal day—the work they repeat, the information they chase and the moments that slow them down.
Listening to customer operations
Listening round / In progress
What gets in the way
18 / 24complete
Private conversation12 min
Listening…
Why it works
Hear from 24 people and still see what each person went through.
How it works
Ask. Listen. Understand.
- 01Ask
Start with a real day
Choose people from across the organisation and ask what they are trying to get done, where they wait and when they have to ask for help.
- 02Listen
Give people room to be honest
Each person speaks privately, in their own time. The conversation follows what matters to them and asks simple follow-up questions.
- 03Understand
See what keeps happening
Bring together the frustrations people share, the needs that differ and the practical workarounds teams already rely on.
What people experience
Hear more people without losing the detail.
Leaders can see where work feels harder than it should. Teams can see that their experience has been understood. Every conclusion is backed by real examples of what people face each day.What people told us
“Every morning, I piece together what has already happened.”
“The work lands with me, but no one tells me why the decision was made.”
“The information I need is scattered across three places.”
What this means
People piece the story together again whenever work changes hands.
- 11 real examples
- 4 teams
- 3 everyday processes
Next / Map the work
Show how the work really moves.